OUTDOOR ACTIVITIES & RECREATION STORIES
Central Oregon Visitors Association Destination Brand Research Survey of Owned Audiences
For the next question, imagine you are planning leisure travel in the Pacific Northwest region. Please consider this region as the states of Oregon and Washington.
The next several questions will focus on Central Oregon as a place to visit. Please consider “Central Oregon” to be the region encompassing the cities of Bend, Redmond, Sisters, La Pine, Prineville, and Madras and the resort community of Sunriver. This destination will be referred to as “Central Oregon” throughout this survey.
Please review the map of Central Oregon below and then answer the question that follows.
The following questions will ask about Central Oregon as a place to visit. Even if you are unfamiliar with Central Oregon, please answer based on your current perceptions.
The following questions will ask about your trip to Central Oregon in the past two years. If you visited Central Oregon multiple times, please refer to your most recent trip.
In which month and year did you take this trip to Central Oregon? (Select one)
How many days and nights did you spend in Central Oregon on this trip?
Including yourself, how many male and female adults and children were in your travel party?
IN TOTAL, approximately how much did you spend while in Central Oregon?
Please only include spending in Central Oregon and exclude any spending outside Central Oregon.
Thank you again for your help. There are only a few more questions.
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