CENTRAL OREGON
DESTINATION MANAGEMENT STUDIO

The Central Oregon Destination Management Studio (CODMS) helps communities within Deschutes, Jefferson, Crook and South Wasco counties to support economic development through visitation while balancing the impact on communities, services and resources.

Visit Central Oregon partnered with Travel Oregon to lead the Central Oregon Destination Management Studio (CODMS)—a collaborative effort focused on supporting economic development within the communities of Deschutes, Jefferson, Crook and South Wasco counties. The program strives to help shape the future of sustainable tourism, while balancing the impact on communities, services and resources within the Central Oregon region.

Through collaboration with content experts and speakers, including Crosscurrent Collective, C2 Recreation, Plate and Pitchfork, Walden Mills Group, and other local and regional speakers, CODMS is dedicated to improving livability and satisfaction within its community. This includes both areas facing high visitation challenges and helping to drive sustainable tourism to emerging rural destinations. The program is steadfast in its commitment to assisting local and regional organizations, businesses, and community leaders in addressing (five) key challenges:

• • Greater engagement of community, regional, and state partners around tourism’s role in destination stewardship, economic development, and the visitor economy

  • Intentional rural tourism development that spreads economic impact to smaller communities, addresses year-round visitation & seasonality, and manages environmental impacts to preserve natural landscapes and livability

  • Stewardship best practices by visitors and the industry with an emphasis on Central Oregon’s competitive advantage around outdoor recreation

  • Development of culinary, agricultural, maker, and authentic heritage experiences to benefit locals, circulates spending regionally, and drives positive benefits into the community

  • Strategic investments utilizing transient room tax (TRT) through transformational new and existing projects including tourism-related facilities that steward the region and bolster momentum

As a result of over a year of public workshops, regional steering committee meetings, and core team gatherings over the past year, the CODMS has identified three priority projects out of 100+ project ideas. These three priority projects focus on arts, culture and heritage, high-use outdoor recreation, and dark sky awareness.

Visit Central Oregon is thankful to everyone who participated, shared their expertise, and helped shape this process. As we continue our journey and commitment to Central Oregon’s future, we hope to announce more successful projects.

The Central Oregon Destination Management Studio is brought to you by Travel Oregon in partnership with Visit Central Oregon and a local steering committee, including representatives from Explore Sisters, Explore Prineville, Visit Bend, South Wasco Alliance, FivePine Lodge, Discover Your Forest, High Desert Food & Farm Alliance, Central Oregon Trail Alliance, Sunriver/La Pine Economic Development, Redmond Chamber, City of Redmond, SCP Hotel, High Desert Museum, Central Oregon Intergovernmental Council (COIC), Oregon Adaptive Sports, Antelope RV Park & Café, Madras Chamber, Business Oregon and Economic Development for Central Oregon (EDCO).